Welcome to this week’s episode of the online marketing series for beginners! If you haven’t read the previous episodes, please feel free to start with blog post #1 Online Marketing for Beginners: What Is It All About. This episode is about email marketing, a concept that might sound a bit spammy (receiving tons of junk […]
Welcome to this week’s episode of the online marketing series for beginners! Now that we’ve covered the importance of having a website (our online business headquarter) and how to attract visitors to it thanks to content marketing and other onsite and offsite SEO techniques, let’s talk about social media marketing! Remember how we’ve been using a bakery as an example […]
Welcome to this week’s episode of the online marketing series for beginners! Remember how we were talking about content marketing and how important it is to share valuable content with your audience? Well, today we’re going to analyze one of the major goals of content marketing: Search Engine Optimization, or SEO. We’re also going to […]
Do you know that feeling when you get so hypermotivated with an idea that you can even visualize it? It might be pursuing your dream career, or moving to another country or even just losing weight! You know, that kind of goal we typically set ourselves for New Year or after the Summer holidays – […]
OK, let’s be real here. When someone describes herself as a blogger, the most likely reaction she’ll get is a blank stare, a half-smile or a raise of both eyebrows – or even worse: A raise of only one eyebrow! And you know why I think that happens? Because “normal” people have no idea about […]
Welcome to this week’s episode of the online marketing series for beginners! So far we’ve covered the main tools of online marketing and we’ve talked about websites and its key role for marketing. Remember? Well, today, we’re going to be talking about content marketing and how it relates to the online marketing tools we’ve seen […]
To freelance or not to freelance – That might be your question. What is the perfect fit for you is completely up to you – and you alone. Because the problem with asking others for advice is that nobody is going to be able to put herself in your shoes – at least not completely. […]
Welcome to this week’s episode of the online marketing series for beginners! The first online tool we’re going to be talking about is websites. But, before you even start creating one, you’ll need to determine its look and feel – aka, branding -, its functions and the use you’re going to give it. But what […]
Waiting for the right moment to do something is VERY tricky. Especially, if that something means that you’re quitting your job in order to start a home-based business. Because… When do you know that it’s THE best moment? How do you know that there isn’t going to be a better moment yet in a couple […]
Welcome to this week’s episode of the online marketing series for beginners! If you can remember, last week, we described online marketing as a giant puzzle. Why? Well, because you need all marketing tools you use to fit together and build a cohesive image. That would be the image you want to give to your […]
Would traveling around the world with your laptop and your backpack be something for you? Have you ever dreamt about working from a different place every couple of months? Visiting new places while keeping your career? But you’ve never done because you have kids and want to give them some stability? Then keep reading how […]
Have you ever wondered what online marketing is all about? You can read about it everywhere, and everyone seems to be talking about it – and know what they’re talking about. But do you? Are you one of the many people who think online marketing is sleazy? Maybe even immoral? Then you’ve come to the […]
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