Welcome back to the Changing Careers Series! Each week, I’m going to handle a different freelance career: A profession typically performed by people who have their own business, and work from home – or anywhere else. This week is all about freelance photographers. Let’s get started!
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How can a freelance photographer work online?
Photographers are typically freelancers, so we’re not going to focus on events where a freelance photograph is needed – like weddings or photo shoots. Instead, we’re going to figure out how a freelance photographer can sell his work online – without having to attend to a specific place at a specific time. Take a pic, publish it online whenever it suits you, and make money online from home or wherever you want.
As a freelance photographer, you’re quite free to take the pictures that you want. You can even -and should – specialize in a photography style, like flatlays, portraits, nature or travel photography, for instance.
How to become a freelance photographer
♥ The obvious first step is to get a good camera 🙂 If you’re going to invest, try and get a DSLR camera. Price ranges are huge, but don’t forget that Christmas is just around the corner!! Check out this post about getting your freelancing equipment without having to pay way too much!
I’m not an expert in photography, but make sure you get the right lens for the photography style you’re going to focus on. What is it going to be? Flatlays for bloggers? Outdoor pics for travel websites?
♥ Either you have a natural born talent, and you get beautiful pics every time you get near a camera, or you should join a photography course 😉 There are quite affordable options. There may be a photography meetup near you. If you rather join the class from home, visit Brit & Co. Their online classes are awesome for beginners! However, if you’d like to deepen your photography skills, check out the online lessons offered by Nikon and Canon. What’s better than learning from the best, right?
♥ You should also get acquaintanced with some Adobe products, like Photoshop or Lightroom – especially if you’re going to sell your images online 😉
How can I sell my work as a freelance photographer
♥ You can join different photography platforms, where you can sell your images. You’ll have to pay a commission for every pic you sell, but that’s all. You won’t have to take care of marketings or sales strategies. You just have to make beautiful pics and wait for them to be sold. Here you have some of the most important ones:
♥ Adobe Stock & Fotolia – You just have to own the (high-quality) images you upload, and you’re all set!
♥ iStockPhoto – Apply for iStockPhoto, and you’ll be collaborating with Getty images!!
♥ Shutterstock – Global marketplace for artists and creators, which makes it very easy for you to start selling your work!
♥ Become a LonelyPlanet contributor and offer them your images. It requires a bit more work to get to them, but it’s totally doable! You just have to send them an email with a link to your website or Flickr/Instagram account. Easy, right? 😉
♥ Create a profile on SmugMug, a platform specifically created for photographs to share and sell their photos. You’ll have your own beautiful image shop
How can I work as a freelance photographer if I have no experience?
The good news about freelance photographer’s first steps is that what counts is not your experience, but your work. What does it mean? That your potential buyers don’t mind how long you’ve been taking pics. They just want them to be awesome. Got it? 😉
The thing is that you and your images have to be found. So make sure that you upload enough pics on the sites mentioned above. Take a lot of pictures, research every photography platform and create a portfolio.
And don’t forget the #1 – and free – marketing tool that you have right on your PC: Social media!!! Promote your pics on Instagram and Pinterest. Create business profiles everywhere. Let people get tired of your pics 😛
By the way, social media isn’t only a powerful tool to make yourself a name: There’s a huge need for pictures to be used on social media!!! Take that into account and upload square images for Instagram, for instance.
If you’re interested in working with travel photography, this book created by Lonely Planet may help 😉
Equipment I need as a freelance photographer
♥ A professional camera
♥ Adobe photography tools: Photoshop or Lightroom
♥ A good PC and high-speed Internet connection
♥ A professional website and email address
Let me know your thoughts about working as a freelance photographer. Do you have any questions you’d like me to address? Go for it 😉
Are you born to freelance?
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Other posts in this series:
Freelance Virtual Assistant
Freelance Visual Designer
Freelance Social Media Manager
Freelance Online Teacher
Work from home successfully
Download this ebook and let me help you figure out how to change careers!