Welcome to this week’s episode of the online marketing series for beginners! So far, we’ve covered the main elements of an online marketing strategy, the importance of having a website and how to attract visitors to it thanks to content marketing and onsite and offsite SEO techniques, as well as how to start and maintain a conversation with your potential customers […]
OK, let’s be real here. When someone describes herself as a blogger, the most likely reaction she’ll get is a blank stare, a half-smile or a raise of both eyebrows – or even worse: A raise of only one eyebrow! And you know why I think that happens? Because “normal” people have no idea about […]
YouTube videos, top travel recommendations, instructions on how to craft a paper flower, nutrition tips by experts… That’s just a couple of examples of everything you can find on the Internet FOR FREE. That brings one to wonder why would anyone invest so much time and work into creating something for free, and – most […]
First things first: What is affiliate marketing? In my opinion, it’s one of the easiest and fastest ways to earn money online: You just have to recommend a product or a service with a link (the so-called “affiliate link”) that contains your personal tracking code. If anyone who clicks on that link purchases what you […]
The answer is NO. There, I got it out quick, didn’t I? 😀 Although I’m a strong fan of blogging for most cases, not every kind of business needs to have a blog. Let’s see when it’s advisable to run a blog, and when it can translate into a waste of time. When does it […]
Have you ever heard a successful actress say that her success was quick and easy? That winning an Oscar isn’t that big of a deal? You haven’t, right? If winning an Oscar were so easy, we’d all be Oscar winners, right? But we aren’t. ‘Cause it isn’t easy. In fact, it’s really difficult to get […]
Have you ever wondered why bloggers keep constantly sharing how they blog? Most bloggers end up writing about their blogging schedule, their weekly tasks, their time management systems and their workflows. You could think – many do – that we blog about blogging because the only way to make money with a blog is writing […]
How can you know whether you’re a multipassionate entrepreneur? Does it sometimes feel hard to choose just one thing to do because you’d love to do it all? Would you need more time to try out every new thing you hear about? Do you often get bored when you have to do the same thing […]
If you’re thinking about starting a blog, or if you’re at the very first steps of your brand new blog, you may wonder whether you’re ever going to profit from it. I bet you’re enjoying this whole brainstorming, writing, strategizing, learning, learning, learning… At least, I do. A lot. But there comes a time when […]
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